Basically, rasoirelectric is a blog that deals with traditional shaving. However, that doesn’t stop us from slowly expanding our business into other areas of men’s arts, such as beards, mustaches and fashion (and we hope to expand as we grow).
We are relatively new to the traditional shaving community and we are happy to contribute to it in the shadow of veteran blogs that have been around for many years (you can discover some of them in the dedicated section).
We are still young, but we have plans to grow. For this, we rely on three main missions.
Mission 1: Offer Valuable, Interesting and Attractive Content
This is our main objective, the thing we do best and what has above all allowed us to gain visibility. We hire great writers for one reason: to write great articles that are fun to read and help grow the traditional shaving community. Whether it’s comprehensive how-to guides, tips or advice, we like to think of ourselves as a paradise for traditional shaving enthusiasts, who are often as interested in it as we are.
Mission 2: Offer Interesting and Authentic Tests on Traditional Shaving Products
Our reviews are written by people who have used the products. We are fortunate to receive some very interesting samples from companies around the world, but most of the time we buy the products ourselves. The idea is that we don’t want to write a word without first having tested the product in question. This allows you to be sure of what you are reading before you decide to buy something.
Mission 3: (In Progress) Add Value by Selling High-End Handcrafted Shaving Products
Articles and blog posts are great and we started this blog because we love talking about this hobby of ours. But we also love to add value to them. For this, we hope to be able to open a physical store. We are in discussion with several different artisan manufacturers who offer high quality, handmade shaving products.
If you have any questions about rasoirelectric or would like to speak with members of the team, please do not hesitate to contact us.